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Icon Norfolk apartment building in Downtown, Norfolk
Downtown · Norfolk, VA

NEW RESIDENT MOVING GUIDE

Moving into
Icon Norfolk?
We have you covered.

“Downtown Norfolk's landmark tower, reborn as apartments.”

This guide walks you through your entire move-in — from lease signing to your first night settled. Undergrads handles the heavy lifting. Here is everything else.

Flat rate locked upfront
$5 to reserve — pay after
$50 Show-Up Guarantee
$1,000 damage protection
COI included free

Icon Norfolk — At a Glance

TypeConverted high-rise
Floors24 floors
Units269 units
ElevatorYes
Freight elevatorYes — reserve in advance
Loading dockYes
COI requiredYes — Undergrads provides it
Move hoursConfirm with the leasing office; weekday daytime windows are the norm
Pet policyPet policies vary by unit; confirm with the leasing office.

321 E Main St, Norfolk, VA 23510

YOUR COMPLETE MOVE-IN PLAN

From lease signing to first night settled

This is the full picture — not just move day. Every step, in order, specific to Icon Norfolk.

01

Signing day

Reserve your freight elevator slot. Contact your leasing office.

02

2 weeks out

Book your Undergrads crew. $5 locks your date — pay after the move.

03

1 week out

Reserve your moving truck. Recommended: 15-ft for 1BR, 20-ft for 2BR+. U-Haul Moving & Storage at Downtown, 1301 Monticello Ave (about 1 mile).

04

3 days out

Set up electricity and internet before move day so you are live when you arrive.

05

Move day

Truck parks: Icon is a converted 1960s bank tower on Main St with a garage and service entrance. Reserve the freight elevator with the front desk and ask which entrance the truck uses; Main St curb parking is metered and short, and the Waterside events calendar can close nearby blocks.. Your crew handles all loading and unloading. You drive.

06

Day after

Return the truck. Unbox the essentials. You are home.

DIVISION OF LABOR

What Undergrads handles. What you handle.

We handle everything heavy. You handle the truck and the keys. That is the whole deal.

Undergrads handles

Loading every box, piece of furniture, and appliance

Furniture wrapping and padding

Freight elevator coordination and loading

Certificate of Insurance (emailed to building upon request)

Unloading at the destination

Furniture placement in your new unit

$1,000 damage protection on every move

You handle

Renting the truck — U-Haul Moving & Storage at Downtown, 1301 Monticello Ave (about 1 mile)

Driving the truck from origin to destination

Scheduling the freight elevator: contact leasing office 48hrs out

Packing your belongings into boxes

Setting up electricity and internet before move day

Returning the truck by the rental deadline

Move day specifics for Icon Norfolk

What you need to know that is specific to this building.

1

Reserve the freight elevator with the front desk ahead of your date; a 24-floor conversion has one service core

2

Ask about the Certificate of Insurance requirement when you give notice. Undergrads emails a COI to building management at no extra cost

3

Check the tunnels before the truck rolls: a Midtown or Downtown Tunnel backup adds real time to any cross-water leg

Move date snuck up on you? We run short-notice movers for Icon Norfolk with same-day and next-day crews.

COST BREAKDOWN

What your move at Icon Norfolk will cost

Undergrads labor estimate

Crew size
2 movers
Estimated time
2–3 hrs
Labor rate
$56/hr off-peak · $61/hr Fri-Sat
Labor total
$200–$350
Mileage fee
$44–$99 flat
Reservation
$5 holds your date

Rate locked before we start. You pay after the move — not before. 4% processing fee on card payments.

Truck rental estimate (separate)

Studio/1BR: 10-ft truck · ~$40-80/day from U-Haul

2BR: 15-ft truck · ~$60-100/day from U-Haul

3BR+: 20-ft truck · ~$80-120/day from U-Haul

Nearest rental: U-Haul Moving & Storage at Downtown, 1301 Monticello Ave (about 1 mile). We send you the exact size and a booking link with your confirmation.

YOUR MOVE-IN CHECKLIST

Check off as you go

Tap each item as you complete it. Nothing falls through the cracks.

COMMON QUESTIONS

Everything you want to know about moving into Icon Norfolk

Ready to lock in your crew?

$5 holds your date. Background-checked crew. Pay after the move. COI included free.

LOCK IN YOUR MOVE DATE

Moving into Icon Norfolk?
Let's make it simple.

Background-checked crew. Flat rate locked upfront. COI sent to building upon request. $50 if we're late.

$5 holds your date. You pay after the move — not before. Call us if you would rather talk through the whole thing in 5 minutes.

Or view all Norfolk moving services →